April Sees Record Levels Of Light Truck Sales

Header image Dennis DesRosiersBy Dennis DesRosiers

(RICHMOND HILL, ON) – Strong performance in British Columbia (+10.7 percent YTD), Quebec (+8.0 percent YTD), and Ontario (+4.9 percent YTD) brought overall Canadian light vehicle sales to record levels in the month of April. The strong showing from these three provinces off-set weakness in the more oil-dependent regions of Newfoundland (-5.2 percent YTD), Alberta (-4.5 percent YTD), and Saskatchewan (-4.1 percent YTD).

As the price of gas began to fall, the shift towards light trucks became apparent when looking at the top ten models.

Eight of the top ten passenger cars are down this year and seven out of the top ten light trucks are up on a year to date basis. While the top models remain relatively unchanged, the appearance of the Chrysler 200 in the passenger car top 10 list signals FCA’s efforts to establish a foothold in the passenger car mass market.

For the full details on provincial and model sales subscribe to DesRosiers Automotive Reports. Contact Lori Gamoff at 905-881-0400 x18 for pricing and subscription information.

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About the Author

Ian Shalapata
Ian Shalapata
Ian Shalapata is the owner and publisher of Square Media Group. He covers politics, the police beat, community events, the arts, sports, and everything in between. His imagery and freelance contributions have appeared in select publications and for organizations in Canada and the United States. Contact Ian with story ideas.