The Race Is On

Header image Dennis DesRosiers

By Dennis DesRosiers

(RICHMOND HILL, ON) – For the first time in many years there is a three-way race for the Canadian light vehicle assembly title. Looking at 3rd quarter results, a variety of factors has turned light vehicle production in Canada into a three-way battle between Chrysler, General Motors, and Toyota.

In third place, Toyota is up 14.3 per cent relative to 2013. Strong production volumes of the Corolla and the RAV4 have shrunk the gap between Toyota the other two lead vehicle producers in Canada.

In second place, currently, is GM,  down 8.5 per cent the company that has historically dominated Canadian production.

For Chrysler, the resurgence of the company’s  minivan has brought close to 40k more units to Chrysler’s third quarter YTD total and propelled the brand to first place.

As of September 2014, YTD light vehicle production in Canada reached 1.75 million units, roughly consistent with the previous year, down 0.6 per cent.

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About the Author

Ian Shalapata
Ian writes for and provides imagery to Square Media Group as well as accepting freelance photographic assignments. In addition, he has contributed to media organizations, sporting groups, and individuals across North America including the Fort Wayne News-Sentinel, Chatham-Kent Sports Network, the Golf Association of Michigan, League 1 Ontario, as well as numerous colleges and universities in Canada and the United States. Email Ian Shalapata
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